01
Branding
& Strategy.
New and existing brands
Good marketing starts with a clearly defined identity and clear strategic position in the market. This begins with curating a unique and cohesive identity. We delve deep into your business, developing a clear strategy that sets you apart based on your values and practice philosophy.
This strategy serves as the foundation for your practice identity, ensuring alignment, resonance, and meaningful connections with the right audience and a consistent visual aesthetic to your brand.
Marketing Strategy
Brand Guidelines
Mission & Values
Logos & Tagline
Typography
Colours
Brand Assets
02
Social
Media.
Strategy & Management.
Our Social Media Strategy and Management services offer a comprehensive approach to maximise your dental clinic's presence on social media platforms. Instead of a haphazard approach, we provide a structured and goal-oriented strategy, giving you a clear pathway to connect and resonate with your ideal patients.
We take the hard work out, and let you focus on what's important while we full manage your social media accounts including engaging with your audience and growing your community.
Strategy
Templates
Content Creation
Management
Growth & Engagement
03
Websites.
Design & development.
Websites are often the first touchpoint fro many patients - a well crafted, user-friendly website can make or break the user experience. At GoodOrder we specialise in creating a modern and visually captivating online platforms, developing responsive and mobile-friendly websites, guaranteeing a seamless user experience across various devices.
Our optimisation for search engines (SEO) will enhance visibility and drive organic traffic to your site, ultimately boosting your online presence and reach.
Photography & Videography
Website Design
Online Booking Integration
Maintenance & Updates
Website Blogs
Google My Business
SEO & Analytics
04
SEO
Managed fully, monthly.
Search engines are vital for attracting new traffic and leads to your dental practice. Our SEO audit and website maintenance plan are designed to continually improve your website's visibility, performance, and user experience.
Our objective is to optimise your site for search engines, drive organic traffic, and ensure it remains current and fully functional, providing a seamless online experience for your visitors.
SEO Optimisation
Monthly SEO reporting
Quarterly full SEO audit & analysis
Quarterly SEO strategy call & action plan
On-page and Off-page optimisation strategy & execution
Blog optimisation
Website Maintenance
Website hosting & backups
Website updates and upkeep
05
Copyrighting,
Videography, Photography.
Additional add-on services
Website content plays a vital role in effectively conveying any dental clinic's brand identity, message, and offerings. Our team of skilled writers will meticulously craft engaging, persuasive, and SEO-optimised content for key website pages, including Home Page, About Us, Meet The Team, Staff Profiles, Services, Contact, and Blog.
We ensure a consistent tone, style, and messaging throughout your site, seamlessly integrating our copy with the website's design elements for a cohesive and impactful online presence.
Website Copywriting
Website Sitemap
Optimised for SEO
Integration with Brand Visuals
Our optional videography and photography services provide you with high quality content for your new website. Our experienced professionals will work closely with you to develop a shot list that aligns with your brand and message. On-site, we capture high-quality visuals, including team profile photos and in-clinic content, ensuring that your website's pages, banners, practice showcases, and social media platforms are enriched with visually appealing elements.
All photos and videos undergo meticulous editing to meet your desired aesthetic and quality standards while being optimised for efficient web usage to ensure fast website loading times.
Preparation of Shot List
Professional Photography / Videography
Photography / Video Editing
On-site Photographer
We're Jeff, Anna, and Janith 3 musketeers passionate about transforming the challenges faced by Australian dental clinics. We empathise with overwhelmed practice owners working tirelessly in the business, not on it.
After coaching dental practice owners for five years, we've seen a common challenge emerge the oversight of marketing where it often takes a back seat. With the chaos of running a practice, branding and marketing end up on the to-do list's bottom rung.
Our mission stems from a shared vision to bridge the gap between patients seeking the perfect dentist and practices attracting their ideal patients.
Fuelled by personal experiences as dentists, former practice owners and dental business coaches, we've felt the frustration of poor branding, ineffective marketing, and lack of transparency from agencies first hand.
read more →Jeff Tho
Managing Director
Dentist, Exec. MBA
read more →
Anna Dai
Creative Director
Dentist, MBA
read more →
Janith Randeniya
Technical Director
Software Engineer
read more →
LUMINESCENCE
Luminescence is a high-end cosmetic practice located in the inner South East of bustling Melbourne due to launch in 2024.
Branding + Social Media + Website
MACPD
Macarthur Paediatric Dentistry is a vibrant paediatric specialist clinic located in the leafy suburb of Camden, NSW.
Strategy + Social Media + Website
GREY STREET DENTAL
Grey Street Dental is a family friendly practice located in St Kilda East.
Social Media
hello@goodorder.com.au